Edycja projektu EPI

Details of the project EPI

Implementation of direct-to-consumer deliveries with high product quality within the framework of the established Agrokocirzew consortium

15-07-2022 do 14-07-2023

329 888,08

EFRROW; national public funds

http://konsorcjumagrokocierzew.pl/

The purpose of the operation is to reach the end recipient bypassing intermediaries, within the created operational group, using the purchased machinery and equipment. Cost reduction, improvement of customer service quality, profit maximization. Providing the consumer with a fresh, top-quality product without unnecessary storage and repackaging from local food producers.

The creation of the Agrokocierzew Operational Group will allow the consumer to purchase products directly from farmers, bypassing intermediaries and distributors, receiving, as expected, fresh, higher-quality products with enhanced health and nutritional values ​​at favorable prices. The consortium includes a group of 5 farmers willing to develop direct sales. Thanks to the cooperation, the group will have at its disposal a greater amount of diversified product that it will be able to offer to the client, which will allow building a stable customer base and regular food recipients. The created application will show what products are available for sale, in what quantity and at what price. The customer will have open access to information about the origin and method of manufacturing the products offered for sale. The operation provides for a diverse range of products offered for sale, including asparagus, broad beans, beetroot, buckwheat and American blueberry. Ultimately, this assortment will be expanded to include apples and tomatoes. The refrigerated truck purchased will provide the customer with fresh products without unnecessary storage and repackaging. Sales will take place in the Łódź Voivodeship - on the local markets in Łowicz, Łódź and Piątek, as well as in the Łódź Voivodeship on the local market in Sochaczew. The goods will also be delivered to customers directly to the door in accordance with his order. The customer will be informed about the delivery date via the logistics operator's application. Shipment of products will also take place to refrigerator vending machines, which are developed in many cities. Using the application, the customer will receive information that the product is in the refrigerator, use the application to open the refrigerator and collect the goods.

supply chain, marketing and consumption