Details of the project EPI

Creation of short supply chains within the "Swietokrzyski Kredens" Operational Group

11-08-2022 do 10-08-2023

325 000,00

EFRROW; national public funds

www.swietokrzyskikredens.pl

The aim of the operation is to launch joint sales of the "Świętokrzyski Kredens" Operating Group and to open new distribution channels for joint sales based on short supply chains, so as to reach the consumer with their products without the use of a larger number of entities. In particular, the Group plans to create new distribution channels such as a stationary store and an online store and its appropriate promotion through positioning and promotion in social media. Developing and implementing a common logo, promoting an online store, creating a website and a mobile application that will facilitate the acquisition of new consumers who buy products directly from the farms of the Group's members - these are activities that will promote the Świętokrzyski Kredens brand, which will translate into increased sales products manufactured by members of the operational group created.

The expected results of the operation will contribute to the development of small farms thanks to a larger range of manufactured products and increased sales through newly launched distribution channels. Consumers will have direct access, without commercial intermediaries, to local products of high quality, grown with great care for the environment, marked with information about the origin, composition and method of production.

plant cultivation and horticulture