Edycja projektu EPI

Details of the project EPI

The aim of the operation is to introduce direct sales of fruits and juices from Grojec orchards.

26-07-2022 do 26-08-2023

325 000,00

EFRROW; national public funds

www.jablkagrojeckie.pl

he Group's leader is the Association of Sady Grójeckie. The Sady Grójeckie Association will offer products from consortium members via an application, online store or exhibition at fairs. The growers will deliver the fruit and participate in the development of the strategy and advertise the Consortium. So far, the Association and fruit growers have been selling only to commercial networks, they have no experience in direct sales. The creation of a consortium will be an opportunity to develop a new sales channel. The sale will take place in cardboard packaging, where the fruit can be loose on the extrusions, or in unit packaging - such as chip baskets, punettes or trays. Each member of the consortium is an experienced horticultural farmer with the right resources. The individual farmers will supply the products to the consortium. Farmers will supply apples, Kamchatka berry, plums, cherries and pears. The promotion of the products will be dealt with by the Sady Grójeckie Association

As a result of the operation, the end customer will have access to high-quality fruit from the Grójec region.

supply chain, marketing and consumption