Details of the project EPI

Establishment of an offer for joint sales of products by an operational group called "Now Quality" within the framework of short supply chains

20-07-2022 do 20-07-2023

325 000,00

EFRROW; national public funds

www.terazjakosc.pl

The aim of the operation is to shorten the supply chain by jointly distributing and selling local high-quality products by members of the "Now Quality" operational group. The aim of the group is also to promote a joint brand in the province of Świetokrzyskie and neighboring provinces. The Group plans to sell its products directly to the end consumer, omitting intermediaries, which will increase the profitability of farms. Joint distribution will be carried out through sales at local markets and bazaars.

The main benefits of implementing the proposed solutions will be: 1. Increasing the profitability of farms involved in the project, thanks to investments in farms. 2. Shortening the food supply chain thanks to the elimination of intermediaries. 3. Improving the quality of products and increasing the range offered for sale, thanks to joint sales. As a result, it will have an influence on the expansion of the sales markets and increase of competitiveness on the market. The delivery time will be shortened and the quality of consumer service will increase. All the introduced activities are also aimed at building a base of regular customers, and the promotional activities at acquiring new ones.

Shortened supply chain by jointly distributing and selling high-quality local products by members of the "Quality Now" operational group. In addition, the group's joint brand is promoted in the Świętokrzyskie and neighboring provinces. The sale of its products takes place directly to the final consumer, omitting intermediaries, thanks to which the profitability of farms is increased. Joint distribution is carried out through sales at local markets and bazaars. The main benefits resulting from the implementation of the proposed solutions are: 1. Increased profitability of farms involved in the project, thanks to investments in farms, i.e. modernization of storage, purchase of a van or box pallets. 2. Shortened food supply chain, thanks to the elimination of intermediaries. 3. Improving the quality of products and increasing the range of products offered for sale, thanks to joint sales.

supply chain, marketing and consumption