Details of the project EPI

Creation of a short supply chain through joint sales of the operating group

06-07-2022 do 06-07-2023

218 618,00

EFRROW; national public funds

https://podlaskieprzysmaki.pl/

The consortium includes entities that will sell products such as eggs, strawberries, raspberries, tomatoes, cucumbers, beef, elderberry juice, pickled cucumbers, sauerkraut. The formed group will conduct joint sales which will allow for a wider market introduction of top quality products. By using a common logo, the Podlaskie przysmaki operating group will be better identified and recognized in the market. The goal set by the members of the operating group is to market the products they produce as widely as possible, therefore, various channels will be used for sales. The consortium will offer its products using the Internet: facebook, Podlasie e-bazaar, website; by selling from its own farm; at local markets, festivals and by delivering goods directly to the customer.

Thanks to the cooperation between the farmers who founded the Podlaskie przysmaki operating group, there is an opportunity to more widely market the products they produce. Cooperation within the consortium will significantly affect the expansion of the customer base. An additional benefit will be the facilitation of customers, who, thanks to the joint sales conducted by the group, will have the opportunity to stock up on several different products in one place. Thanks to this form of sales, the supply chain from the farmer to the final consumer will be shortened, eliminating middlemen, which will ultimately benefit both the agricultural producer and the consumer.

supply chain, marketing and consumption