Details of the project EPI

Creating a short supply chain through joint sales to final consumers, an operating group

04-07-2022 do 04-07-2023

218 618,00

EFRROW; national public funds

https://www.miodowy-ziemniak.pl/

The consortium is made up of operators involved in the production of honey, be pollen and potatoes. The aim of the group is to create a short supply chain, thus working towards joint sales under a common logo. Joint promotion and advertising will make it possible to produce and sell larger batches of food of the highest possible quality, In response to market demand, the group will introduce several sales models: 1) Direct sales from the production site, where the customer will be able to select the goods himself. 2) Traditional sales at local markets. 3) The consortium will offer its goods on the Podlasie e-bazaar and website and on Facebook. 4) The next form will be delivery directly to the consumer. As part of the operation, equipment will be purchased for the production, processing and sale of honey, bee pollen and potatoes, including means of transport.

Thanks to the cooperation, the group will have products offered for sale to final consumers of the highest quality, which will allow it to build a stable customer base. A wider assortment produced under one brand will make it easier for customers to buy in one place. It will shorten the supply chain from field to table, eliminating middlemen, which will be beneficial for both producers and consumers. Reducing intermediaries and contacts will translate into higher quality products.

supply chain, marketing and consumption