Details of the project EPI

Selling agricultural products based on short supply chains

15-05-2022 do 15-12-2022

325 000,00

EFRROW; national public funds

www.kooperatywa-wspolpraca.com

The aim of the project is to increase the income of farmers belonging to the group through selling organic products manufactured in the farms with the use of modern forms of sale (e-commerce) as well as distribution channels matched to the expectations of consumers. As a result of the operation the group will conduct the common sale at the bio-bazars, in the online store and during own promotional campaigns organized at the farms.

The implementation of the operation is aimed at supporting the agricultural sector. The beneficiaries will be consumers looking for agricultural products from a proven source of the highest quality confirmed by a recognized quality certificate. Thank to the obtained funding, they will stay completed investments related to the launch of sales, distribution and activities marketing campaigns promoting the products of agricultural producers. The group plans to create its own brand based on a common logo that will be used both on the website and in the store internet, and also on packaging. The group will eventually expand its product range to 20 products produced in the organic farming system. Online sales of products will be carried out throughout Poland via courier whereas delivery to local recipients and the bio bazaar will be held using their own means of transport.

supply chain, marketing and consumption