Edycja projektu EPI

Details of the project EPI

Consortium for the creation of short supply chains for the sale of cheese, honey, yogurt, cottage cheese

08-11-2021 do 08-10-2022

325,00

EFRROW; national public funds; own funds

https://monieckiespizarnie.pl

The consortium includes producers of honey, cheese, cottage cheese and yoghurts who are already producing these articles and are trying to market them. The aim of the operation will be to create a sales consortium, to develop a single brand of products under a common logo recognizable on the local market and not only, to win regular customers in order to further develop production and increase sales in agricultural retail. Possible sale (delivery) straight from the farm. Gaining new recipients, also from outside the Podlaskie Voivodeship, thanks to a common website and application. The application for mobile devices and the website will inform customers about products, their availability, promotions and current places of sale. As part of the operation, equipment for the production of cottage cheese, yoghurts, honey, cheese and means of transport inside the farms between the members of the group and outside will be purchased. All activities are ultimately aimed at increasing the income

Thanks to the cooperation, the group will have at its disposal a greater amount of diversified product, which will allow to build a stable customer base and regular food recipients. A wider range produced under one brand will make it easier for customers to shop in one place. Both the range of products and their quantity will be increased. Sales methods from the farm will also be improved.

supply chain, marketing and consumption